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Industry · Hospitality

The night before, on screen.

Front desk to housekeeping, on one floor plan. Pricing that follows demand, comms that follow the guest, an office that sees the night before, not the morning after.

Front deskBooking · ID · Key
Room 12 · readyCleaned · 11:42
Room 14 · in stayOut Fri · auto-rebook
Housekeeping7 to clean · 2 priority
OfficePricing · ADR · RevPAR
Exit · post-stayReviews · direct rebook
Plan: 24-room boutique · 1 floorStack: 6 services · 1 owner
Hospitality Hotels · B&Bs · holiday lets · serviced apartments · independent−22% OTA dependency, typical+11% ADR, dynamic pricing+£36k Typical direct revenue / yr 1
By stay type

Four flavours of the same floor plan.

Same method, different shape. Pick the stay type closest to yours — each has a deep page with the stack, proof, and how we measure.

Floor by floor

One stack, six rooms.

Each surface in the property gets the software it needs. Same booking record underneath, different views per role — the front desk, the housekeeper, the GM, the owner. The night before is on screen, not in someone's head.

01 · Front desk

Booking, deposits, ID, key — one flow.

Reservation, deposit hold, ID capture, contactless key — handled in one screen. The check-in queue stops being the bottleneck the moment the 4pm rush hits.

  • Mews, Cloudbeds, Little Hotelier
  • Eviivo & PMS-aware
  • Deposit & ID flow
  • Contactless key & pre-check-in
02 · Channel manager

Booking.com, Airbnb, Expedia — one calendar.

One inventory. Rates and availability pushed across every channel, bookings pulled back instantly. Double-bookings end. Manual rate changes end. The OTA tax shrinks.

  • Cloudbeds & SiteMinder
  • OTA & direct site sync
  • Restriction & min-stay rules
  • Real-time inventory push
03 · Dynamic pricing

Rates follow demand, automatically.

Compset, pickup pace, local events, day-of-week pattern — feeding nightly rate decisions. ADR and RevPAR climb without anyone touching a spreadsheet at 11pm.

  • PriceLabs & Beyond integration
  • Custom rules engine, owned
  • Compset & event-aware
  • Override & floor controls
04 · Housekeeping

Rooms ready before checkout, not after.

Departures, stayovers, deep-cleans — sequenced and assigned to the right housekeeper, on a phone. Status flips to ready the moment the room is signed off. Front desk stops calling upstairs.

  • Mews + custom dispatch
  • Phone-side housekeeper queue
  • Stayover vs departure logic
  • Live ready-status to front desk
05 · Guest comms

Pre-arrival, in-stay, post-stay — on cadence.

Confirmation, pre-arrival upsell, in-stay nudge, post-stay review request, win-back at 6 weeks. The whole guest journey, scheduled, personalised, and measured.

  • Twilio & SMS-grade delivery
  • Postscript-style cadence
  • Upsell & review-platform routing
  • Direct-rebook nudge flow
06 · BrainBase

House manual, supplier list, training — guest-facing or staff-only.

House guides, breakfast hours, local picks, staff SOPs, supplier contacts, training — split into a guest-facing surface and a staff-only one. Guests stop emailing. Staff stop guessing.

  • Guest-facing house manual
  • Staff SOPs & training
  • Supplier & contractor list
  • Searchable, exportable
Sample engagement

The boutique hotel that took back twenty-two percent from the OTAs.

Twenty-four rooms. 78% OTA-dependent. Rate changes by hand at 10pm. Reviews chased on a Post-it.

A twenty-four-room boutique hotel ran most of its inventory through Booking.com, changed nightly rates by hand on a laptop after service, and only asked for reviews when the GM remembered. Two-week build: PriceLabs hooked into a custom rules engine, direct-booking nudges across the guest journey, post-stay review and rebook cadence on Twilio. Six months in: OTA dependency down twenty-two percent, ADR up eleven percent, thirty-six thousand pounds of direct revenue recovered.

How we measure: channel-mix and ADR pulled from the PMS month-on-month (n = 4,128 room-nights); OTA baseline from the trailing six months pre-build; direct-booking attribution tracked via the new pre-arrival flow and confirmation-page UTM tagging.

−22%OTA dependency
+11%ADR, dynamic pricing
+£36kdirect revenue, yr 1
Adjacent industries

Different shape of the same problem.

If your work isn't exactly this, the nearest sectors share the rhythm. Or browse every industry we build for.

Map your property.

Bring the channel mix, the rate sheet, the housekeeping rota. We start with the floor plan.