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Read · Find · Write

Read your P&L. Write your code.

We diagnose the leaks in your service business — then build the systems that close them. Owned by you. Documented. No retainer required.

live load27 signals
18manual handoffs found
04systems doing one job
11%margin drag estimated
triage queuepriority
01Quote request has no owner after 4pmHigh
02Invoice status copied into three sheetsHigh
03Customer journey breaks after depositMed
04Reports arrive too late to change staffingMed
UK only Owner-operator service businesses2-week Build windowSenior-only Delivery, no juniorsYours Code & data from day one
Method

The full lifecycle, owned end-to-end.

Most agencies hand you a deliverable and disappear. We diagnose the leak, build the fix, run it long enough to stabilise, then hand it over. The opposite of vendor lock-in.

01 · Diagnose

Find the leak.

Two-week audit of the P&L, the tool stack, and the customer journey. Every leak gets a number with a reason next to it.

2 weeks · fixed fee
02 · Build

Write the code.

One leak gets prioritised — the row that bleeds the most. We build the smallest system that closes it. Fixed price, fixed timeline.

2–6 weeks · fixed price
03 · Run

Stabilise the stack.

We're around for the first months while the system meets reality. Bug fixes, small tweaks, whatever the build needs to land.

90 days · included
04 · Hand over

Owned by you.

Documented. Exportable. Code, data, accounts — yours. No retainer required. We're around if you want us, gone if you don't.

Ongoing · optional
What we ship

Three outcomes. Six builds.

We don't sell a service menu. We sell three outcomes, expressed as six tightly-scoped builds. Pick the row that's bleeding; we build the closest fix.

Outcome 01

Recover lost revenue.

For service businesses where every unanswered customer, late invoice, and missed booking is an invisible cost.

  • Booking systems
  • Customer comms
Outcome 02

Unblock the owner.

For owners who'd rather make decisions than dig through six spreadsheets to figure out what the business did this week.

  • Live dashboards
  • BrainBase knowledge stack
Outcome 03

Modernise the stack.

For service businesses still running on email, goodwill, and three half-built tools — that need a real system the staff can actually use.

  • Websites & apps
  • AI tools, custom
Who it's for

Built for three kinds of operator.

A salon owner, a multi-site clinic group, and a 20-person agency don't want the same software. We meet each at their scale — same method, different stack.

Owner-operator

You're behind the counter.

One location, you're on the floor most days, you know every customer's name, the tool stack grew by accident. We build the staff-side software you actually need.

Multi-location

You manage from a distance.

Two-to-ten sites, a regional manager layer, the per-location numbers don't reconcile, you're running the business on quarterly accountant reports. We build the live operating panel.

Professional services

The hours are the business.

Agency, accountant, law firm, consultancy — the partner's time is the unit of revenue, projects sprawl, margin per client is invisible. We build the firm's instrument panel.

Industries

Built for the business in front of you.

A clinic isn't a salon. An agency isn't a trade pipeline. Each industry gets its own deep page, its own pitch, and a build that respects how the work actually happens.

Restaurants

Bookings, prep, supplier flow, rota — the back-of-house, wired.

Salons

Booking flow, channel routing, follow-up — chair-side software.

Studios

Built for the busy hour. Class capacity, peak load, retention.

Clinics

Reception, treatment, storage, office — every room mapped.

Wellness

Therapists, counsellors, coaches — intake, notes, billing, quietly.

Pets

Vets, groomers, daycare — pet records, boosters, the 3pm photo.

Retail

Walk-in, online, DM, phone — one inbox, one stock count.

Trades

Quotes, jobs, parts, invoices — across vans, sites, the office.

Auto

Garages, MOT, repair — the bay, the diary, parts, customer auth.

Pro services

Agencies, accountants, lawyers, consultants — billable hours, real.

Property

Units, tenants, maintenance, renewals — one board across every door.

Education & training

Tutors, private schools, training providers, course creators — admin that respects the bell.

Financial services

Accountants, bookkeepers, financial planners — risk and compliance, faster.

Ecommerce

Pure-online retailers — Shopify, WooCommerce, Amazon. Stock, returns, attribution.

SaaS

Indie founders, micro-SaaS, B2B tools — onboarding, churn, billing automation.

Manufacturing

Joinery, metalwork, fabrication, CNC — supplier flow, jobs, the floor.

Hospitality

Hotels, B&Bs, holiday lets, serviced apartments — front desk to housekeeping.

Logistics

Couriers, freight, removals, warehousing — every drop, every dispatch.

Marketplaces

Niche B2B marketplaces, gig platforms, services-marketplaces — supply, demand, trust.

Media

Production cos, podcasts, publishers, content studios — pitch to publish, owned.

Utilities & telecoms

Small ISPs, energy resellers, telco resellers — provisioning, billing, churn.

Startups

Seed and Series-A founders — the ops you keep deferring, built once, owned.

Sample engagement

The clinic that found its missing hours.

Six rooms. One owner. Enquiries falling through.

A typical engagement: a six-room dental practice losing roughly one in seven new enquiries to slow replies and missed bookings. Owner triaging WhatsApp manually every evening. Two-week build: routed booking flow, automated deposits, written-by-us reminder sequence. Six months in, missed bookings close to zero, hours of owner admin returned per week, mid-five-figure margin back on the P&L.

~0%missed bookings, six months in
£10–40kmargin recovered, yr 1
5–10 h/wkowner admin returned
UKService-business focus
£10–40kTypical margin / yr 1
3-6 moTypical payback
5-10 hTypical admin / week
Free · audit checklist

Get the audit checklist.

The 12-point sheet we use to find a leak in two weeks. Free, no signup tricks.

We'll send it within an hour. We won't spam.

Ready to find the leak?

One call. No deck. We come prepared.

Run the audit