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Use case · Transportation tracker

The fleet on a screen. The customer on the same page.

A live operations app for couriers, food delivery, and field trades. Vehicles tracked, drops sequenced, ETAs honest, proof-of-delivery captured. Customer self-serve where it earns its keep, operator screen where it doesn't.

customer call volume
on-time drop rate
drops, one screen
Live signal
2–6 wks Build, fixed price−54% customer call volume81% → 94% on-time drop rate90 days Stabilisation included
What's in the build

Six pieces, one workflow.

Vehicles, drivers, drops — live GPS, ETA, proof-of-delivery, on one operator screen.

01 · Live fleet view

Where every vehicle is, right now.

Operator screen: every vehicle on a map, drop sequence, ETA, driver status. Anomalies (long stop, off-route) flagged in colour. The supervisor doesn't ring drivers to ask.

  • Map-based fleet view
  • Drop-sequence overlay
  • ETA per vehicle
  • Anomaly colour-coding
02 · Route optimisation

The shortest path, by traffic and time.

Drops auto-sequenced for shortest distance, with time-window constraints. Re-optimised mid-day if a drop drops out. Drivers get the new sequence on the phone, no calls.

  • Auto-sequence on dispatch
  • Time-window constraints
  • Mid-day re-optimisation
  • Driver mobile push
03 · Customer ETA

Honest. Live. Earns trust.

Customer gets a tracking link with live ETA, narrowing as the driver approaches. SMS / email at status changes. Fewer 'where's my driver?' calls. More 'thanks' replies.

  • Live tracking link
  • ETA narrowing
  • SMS / email status
  • Customer feedback in-link
04 · Proof of delivery

Photo, signature, geo-stamped.

Driver completes drop with photo + signature on the app. Geo + time stamped. Stored against the order. Disputes resolved in seconds, not days.

  • Photo capture
  • Signature capture
  • Geo-time stamp
  • Linked to order
05 · Driver app

What they need. Not what the agency built.

Driver-side app: today's drops, the next one, the route, the customer's note, one-tap nav. Offline-tolerant. Battery-conscious. Designed for a phone in a cradle.

  • Today + next-drop view
  • One-tap navigation
  • Offline-tolerant
  • Battery-friendly
06 · Operator dashboard

Drops, driver minutes, miles, exceptions.

Live: drops completed, drops on time, drops failed, miles driven, idle time, exceptions by reason. Daily summary email. Weekly trend report. Decisions on data.

  • Live KPI dashboard
  • Daily summary email
  • Weekly trend report
  • Exception-reason analytics
Sample engagement

The London courier that cut customer-call volume in half.

12 vehicles. 600 drops a day. Three dispatchers on the phones.

A same-day courier ran on Whatsapp groups and a paper run-sheet. Customers rang the office for ETAs at peak. We shipped a fleet app: live GPS, customer tracking link, photo POD, route auto-sequence. Three months in: customer-call volume down 54%, on-time-drop rate up from 81% to 94%, three previously unattributable failures explained per week.

How we measure: Customer-call volume tracked from PBX logs (n = 12 weeks pre/post), on-time-drop rate measured against booked window, exceptions tracked via reason code in the app.

−54%customer call volume
81% → 94%on-time drop rate
600/daydrops, one screen
Industries this is built for

Where this build earns its rent.

Most-relevant verticals — but the same shape works for adjacent ones.

Stop ringing drivers. Look at the screen.

We wire your fleet, your customer link, your POD — ship in 4–6 weeks.