Every project with an owner, a stage, a deadline. Brief, concept, draft, review, deliver — visible at a glance so nothing slips between freelancers and partners.
Notion or Pinpoint spine
Per-stage WIP view
Owner + due-date tracking
Capacity forecast
02 · Asset library
Find the file the day you need it.
Master files, edits, brand assets, stock — all tagged, searchable, never re-licensed by accident. The producer pulls a six-month-old hero shot in twenty seconds.
Tagged asset library
Brand-kit per client
Licence + expiry tracking
AI-assisted search
03 · Client review
Frame.io comments, sign-off captured.
Edit, design, social — every version reviewable on Frame.io with timecoded comments. Sign-off captured before the master ships, audit-trailed for the inevitable scope dispute.
Frame.io review + approval
Timecoded comments
Sign-off audit trail
Version control & lock
04 · Per-project margin
Profitable project or polite favour?
Time, freelancer cost, software, overhead — allocated per project, reconciled live. The studio learns which work types pay and which quietly burn the team.
Time + cost per project
Freelancer cost allocation
Live margin view
Underwater-project flag
05 · Invoice + retainer
Billed on milestone, not on memory.
Retainer scope tracked against delivered, project milestones billed on completion, late payers chased automatically. Cash arrives on schedule, not on goodwill.
Milestone-triggered invoice
Retainer scope tracking
Auto chase ladder
Xero / FreeAgent sync
06 · BrainBase
Style, freelancers, rates — searchable.
Brand guides per client, freelancer roster with rates and past briefs, supplier rates, archive of past projects. The producer briefs a freelancer in minutes.
Per-client brand guides
Freelancer roster & rates
Supplier rates archive
Past-project library
Sample engagement
The six-staff content studio that lifted utilisation from 58 to 81%.
Six staff. Twenty active projects. P&L visibility once a quarter, on a Sunday.
A content studio of six ran projects on Notion, time on Toggl, and reviewed P&L once a quarter on a partner's Sunday. Two projects were running 30% under cost and nobody knew until the bookkeeper called. Three-week build: project pipeline with time-and-cost rolled in, Frame.io for review with sign-off audit, per-project margin view live, and a BrainBase of brand guides and freelancer rates. Six months in: billable utilisation from 58% to 81%, two retainers repriced, partner Sundays returned.
How we measure: Billable utilisation = billable / available hours, rolling 8-week average across six staff; per-project margin reconciled monthly across Toggl time, Xero billing, and direct cost allocations.
+23ptsbillable utilisation
2 retainersrepriced
Liveper-project margin
Builds for media & production
Use cases that fit.
Each is a tightly-scoped build, fixed price, owned by you.